AI share of voice
Your AI share of voice, against every rival by name
AI share of voice is the share of AI answers that name your brand. CueScout counts it across every tracked question and engine and ranks you against each competitor you track. In the demo workspace, Saucony is named in 227 of 402 answers and Nike in 268. Rank, citation rate and average position sit underneath, each compared with the previous window.
- 1Change since the last window
- 2Your share next to each rival
- 5
- numbers per brand: rank, visibility, cited, position, score
- 4
- windows to compare, from 28 days to 12 months
- 10
- brands on Growth, each with its own rivals
- Daily
- new answers counted for every rival
How you stack up, answer by answer
The ranking
Every brand on the same answers
Switch the chart to mention rate or cited rate and each tracked rival keeps its own line, counted on exactly the answers yours were. The leader's gap is written out under the legend.
Per brand
Three numbers you can compare
Every brand is measured on the same answers, so the gaps are real.
- Share of voice%
- Mention rate%
- Cited rate%
Named instead
Who the engine picked when it skipped you
Each question shows the brands named in your place. When one rival keeps appearing on the questions you miss, start there.
Trend
Share of voice as a line, not a snapshot
Share of voice week by week for you and every rival, so a competitor pulling ahead shows up long before a quarterly report would catch it.
How it works
Included on Starter (up to 2 brands) and Growth (up to 10). Every brand carries its own competitor list.
Compare plansAdd your competitors
Competitors are websites, added in Settings. CueScout suggests likely ones from your category when you start.
Ask the same questions for everyone
Every tracked question goes to each engine on your plan daily. Rivals are measured on exactly the answers you are.
Count who was named
For each answer we record every tracked brand it named and whether it linked them. Share of voice is named answers divided by all answers in the window.
Rank and compare
Brands are ranked by share, with visibility, citation rate, average position and score beside each, and every number compared with the previous window.
Where it sits
Step 1 of the loop
- CheckAsk every engine your buyers’ questions
- Find the sourceSee which pages the answer came from
- Do the workShip the To-do with its evidence
- Check againSee whether the answer moved
AI share of voice against classic share of voice
| Aspect | Classic share of voice | AI share of voice |
|---|---|---|
| Counts | Ad impressions, social mentions or ranking keywords | AI answers that name each brand |
| Source | Media and search tools | ChatGPT, Perplexity, Gemini and Google AI |
| Why you lost | Rarely visible | The answer, and the pages it cited, are stored |
What it doesn’t do
- Share is measured on your tracked questions only. A narrow question list gives a narrow picture.
- Brands are read out of the answer text, so an answer that describes a category without naming vendors counts for nobody.
- A rival leading here is leading on those answers, on those days. It is not a market-share figure.
Try it free
Ask ChatGPT one buying question and see who it recommends, with no signup.
Questions
What is AI share of voice?
The share of AI answers, across your tracked questions and engines, that name your brand. It is the AI-search version of share of voice.
How is AI share of voice calculated?
Answers that named you divided by all answers in the window you pick. Each competitor is counted the same way on the same answers, so the percentages are directly comparable.
Which competitors can I track?
Any company with a website. Add them in Settings; CueScout suggests likely ones from your category when you set up a brand.
Is there a free way to see who AI recommends?
Yes. The free ChatGPT visibility checker asks one buying question and shows who got recommended, with no signup.
Related features
All featuresSee what the AI answers say about you
Your first check is free, with no signup to start.