HubSpot CMS, and what an answer engine can read of it

What to do

1. 1.Check the robots.txt for the right domain

   Settings → Content → Pages, then pick the domain from the list before opening the Robots.txt tab. On a multi-domain portal this is the difference between fixing the problem and editing a file nobody fetches.

2. 2.Add the Organization block to the site header template

   Settings → Content → Pages → Templates → site header HTML. HubSpot emits no Organization schema on its own, so this is not an override — it is the only one on the site.

   Site header HTML

   <script type="application/ld+json">
   {
     "@context": "https://schema.org",
     "@type": "Organization",
     "name": "Your company",
     "url": "https://yourdomain.com",
     "sameAs": ["https://www.linkedin.com/company/yourcompany"]
   }
   </script>

3. 3.Publish llms.txt from Design Manager

   Create it as a file rather than a page, and publish it to the root of the domain being checked. A page slugged llms.txt renders as HTML and reads as absent.

The readiness checks on HubSpot CMS

CueScout runs eight checks on whether an answer engine can read a site at all. These are the ones whose answer is different on HubSpot CMS — the rest are the same everywhere.

These describe HubSpot CMS’s own settings, which move without warning us. Last checked against the product on 2026-08-14.